Support for Branding and Product Planning

Communicating your brand in overseas markets requires more than just “translation.”

At ILOLI, we believe that building a successful brand involves culturally resonant storytelling, visual design, and concept development.

We provide end-to-end support—from refining your brand concept and name to storytelling, packaging, and visual strategy—helping you create products that are understood, chosen, and loved by local consumers.


🔧 Our Services Include

■ Brand Concept & Identity Development

  • Clarifying and articulating your brand’s philosophy and background (in Japanese & French)
  • Naming proposals with cultural nuance, pronunciation, and trademark checks
  • Creating brand stories and messages that resonate with the local audience

■ Product Design & Visual Planning

  • Adapting size, materials, and color palettes to target market preferences
  • Designing for local lifestyles and usage contexts
  • Art direction for product/lifestyle photography, logo, and packaging design

■ Collaboration with Local Creatives

  • Partnering with local designers, photographers, and printers
  • Co-developing products that balance Japanese craftsmanship with local expectations
  • Building product concepts grounded in both cultural authenticity and market fit

🎯 What You’ll Gain

  • A cohesive brand image across global markets
  • Product and packaging adjustments focused on clarity and market appeal
  • Messaging that avoids cultural misunderstandings or friction

👤 Ideal For

  • Companies and creators looking to build a strong branding foundation before going overseas
  • Those who want to leverage Japanese culture and materials while remaining relevant to local markets
  • Anyone seeking to close the cultural gap with their target customers

💡 Why ILOLI?

  • Based in France, we offer deep understanding of French consumer sensibilities and cultural context
  • We provide holistic support across language, design, and marketing
  • Our network of local creatives enables grounded, effective product development

📩 Let’s Talk
We support everything from early-stage brand launches to rebranding of existing products.
Initial consultations (online) are free—feel free to get in touch!

👉 [Contact Us]